Top 10 Times Mr. Peanut Made Nuts More Entertaining

#10: “The Nuttiest Dance Battle” (2007)

In one of the most unexpected Planters commercials of the 2000s, Mr. Peanut—usually reserved and refined—shows off his hidden dance skills at a backyard barbecue. After someone dares to say “he’s too fancy to groove,” the camera zooms in as the music shifts and he starts popping and locking across the grill deck, all while holding a tray of cashews. By the end, he moonwalks in a swirl of salt. It was the perfect mix of classy and ridiculous, showing that Mr. Peanut could break out of his shell (so to speak) when the party called for it.

#9: “Peanut Butter and Swagger” (2015)

This slick commercial debuted during March Madness and featured Mr. Peanut in full James Bond mode, leaping from helicopters, sliding across casino tables, and landing in a bowl of mixed nuts—without a single monocle shift. His one-liners were gold, including “I’m smooth, but never oily.” He made the idea of snacking on peanuts feel like an event. It was a tongue-in-cheek, high-gloss take on the suave spy genre—and Mr. Peanut nailed the role with impeccable nutty flair.

#8: “Holiday Nutcracker Chaos” (2013)

In this festive holiday commercial, Mr. Peanut hosts a fancy winter gala only to get into an accidental brawl with a giant wooden nutcracker. The slapstick humor kicks in as he dodges chomps, dances around snow-covered tables, and even uses his cane to trip the nutcracker into a punch bowl. It’s over-the-top holiday chaos, but somehow, Mr. Peanut manages to stay polite the entire time. The tagline? “Some traditions are better cracked with class.” A hilariously clever holiday twist.

#7: “Mr. Peanut on the Red Carpet” (2012 Oscars Spot)

To celebrate the awards season, Planters put Mr. Peanut on the Hollywood red carpet, complete with a velvet rope, screaming fans, and an entourage of cocktail nuts. He gives interviews, signs autographs with his cane, and dodges questions about whether he’s “roasted or raw inside.” The commercial cleverly positioned him as a snack world celebrity and poked fun at Hollywood tropes, all while giving peanuts an A-list status boost.

#6: “Mr. Peanut Roasts Himself” (2018 Comedy Central Tie-In)

In a rare meta moment, Mr. Peanut participated in a mock celebrity roast with comedians like Jeff Ross and Natasha Leggero. He stood on stage, sipping a martini, as they hurled hilarious insults his way. One jab: “You’re so old, your first Planters tin was carved from a tree.” Mr. Peanut clapped back with lines like “You’d be salty too if people ate your cousins for fun.” It was bold, irreverent, and surprisingly self-aware—making him one of the few snack mascots to thrive in stand-up comedy.

#5: “The Peanutmobile Prank” (2010)

In this cross between a prank show and a snack ad, Mr. Peanut took to the streets in a decked-out Peanutmobile, offering “classy rides for classy snackers.” From playing jazz on the car’s stereo to handing out warm mixed nuts in gold-trimmed cups, he surprised pedestrians with over-the-top hospitality. Reactions ranged from joy to sheer confusion, and the commercial gave Mr. Peanut a whole new level of cool—turning a nut into a celebrity chauffeur.

#4: “Baby Nut’s Dramatic Reveal” (2020 Super Bowl)

After Mr. Peanut was killed off in a bizarre pre–Super Bowl campaign (yes, seriously), fans were stunned. But at the Super Bowl itself, Planters aired a commercial where Baby Nut was born from his grave, complete with sparkly cartoon eyes and a “rebirth” moment that had social media exploding. The campaign was one part brilliant branding stunt, one part absolute chaos—but it worked. Suddenly, a 104-year-old mascot had fresh life, and it was the talk of the big game.

#3: “Mr. Peanut Rescues the Party” (2009)

In this suave and ridiculous ad, Mr. Peanut shows up at a bland, awkward cocktail party where the snacks are stale, and the guests are bored. Within seconds, he flips the vibe with upbeat music, delicious nuts, and classed-up energy. He literally blows the dust off a boring cheese plate and replaces it with gourmet nut mixes. The line “When the party’s cracked, call the peanut with the hat” made it feel like Mr. Peanut wasn’t just a mascot—he was a lifestyle consultant.

#2: “The Nuttiest Election” (2020 Campaign)

Riding off the Baby Nut popularity, Planters launched a fake presidential-style campaign featuring Baby Nut, Bartholomew Nut, and Peanut Jr. running to become the “face of the brand.” Mr. Peanut played a background role, turning his usual charm into campaign manager mode. The whole campaign was layered in satire, complete with attack ads, endorsement videos, and debates over which nut “represents America best.” It was political parody with a snack twist, and it proved Mr. Peanut could do more than pose—he could campaign.

#1: “Mr. Peanut’s Death and Funeral” (2020 Pre-Super Bowl Campaign)

Hands down the most outrageous, daring, and entertaining moment in Mr. Peanut’s history was the commercial where he sacrifices himself to save his friends, Wesley Snipes and Matt Walsh, from a falling Nutmobile. Yes, you read that right. The scene ends with Mr. Peanut exploding in a heroic blaze. It was part parody, part emotional rollercoaster, and entirely unexpected. A week later, he got a full funeral ad during the Super Bowl, complete with mourning mascots and somber music. It was dramatic, hilarious, and completely unprecedented. The Internet exploded with memes, and suddenly, Mr. Peanut wasn’t just a mascot—he was a legend.

Mr. Peanut isn’t just a well-dressed nut—he’s a master of reinvention, satire, and surprise. Whether he’s dancing, saving lives, running mock campaigns, or coming back from the dead, he’s consistently made peanuts more fun, more engaging, and infinitely more stylish. From slapstick chaos to clever comedy, Mr. Peanut has proven that being “nutty” is a full-time personality—and we’re here for it.